The International Furniture Fair, Cologne 2012 – Review

The International Furniture Show has just taken place at the IMM in Cologne (16th 22nd January 2012).

Organisers claim the show is the most important furnishing fair in the global primary furnishing market. Right from the beginning of every year the trade fair presents the new international furniture trends and surprises with numerous marketable innovations in a wide range of categories. The broad range of furniture and related products on offer is combined with high standards of quality and an excellent presentation. The fair also provides an effective platform for young designers to engage with both trade buyers and the public. The trade visitors value the trade fair’s business atmosphere and high standards of organisation and services. The days of the fair that are also open to end consumers provide the exhibitors with ample opportunity for product and market tests, the consumer find information and suggestions. In close connection with the extensive programme of events that will take place all over the city of Cologne, imm cologne is for one week the center of the international worlds of furnishings and design. Key attractions are German manufacturers like Rolf Benz as well as top Italian furniture providers like Porada and Bontempi Casa.

imm cologne is the central meeting place for exhibitors and decision-makers from all the world’s important markets especially Europe, but also America, Asia and the Far East. The diverse mix of visitors makes the trade fair highly interesting for exhibitors.
The event aims to cater for all the target groups that are relevant to the furniture business and ensures an extensive selection will be present at imm cologne: contacts from all areas of the trade and industry, contract business experts, professionals from the architecture scene and up-and-coming young professionals. The visitors come with the intention, and the means, to do business. Many are buyers, specifiers and interior designers.
Together with imm cologne, the new trade fair format LivingInteriors will be showing perfectly staged interior worlds consisting of furniture, bathrooms, floors, walls and lighting. It is aimed at trade visitors and consumers alike. Many potential buyers will attend the fair on the public days (Friday 20th, Saturday 21st and Sunday 22nd January and will get an exciting overview over holistic living and interior design concepts and their products.